What Are the Secrets to Creating Social Media-Friendly Videos That Sell? Here Are 5 Answers.

It’s not enough to just create a pretty video with 4k cameras. In modern marketing, you need video that sells. December 18, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. When you study the brands that are getting social media right, you notice that they all have a few things in […]

Quench Your Wanderlust (And Save Some Money) by Teaching English Abroad

Maybe you’re stuck in traffic on the commute home from a job you don’t like. Or maybe you’re a fresh-out-of-college grad who is hesitant to jump into the corporate world. Whatever your situation, you’ve probably said this at some point: Something’s got to change. Blowing your savings on an international trip isn’t the smartest move. […]

My Secret Playbook: 28 Hacks Guaranteed to Grow Your Traffic and Sales

Are you tired of algorithm updates? Well, who isn’t? From Facebook to Google, marketing is continually changing and getting harder. Even if you are willing to give these platforms money, it still doesn’t guarantee success. You can experiment, run tests, but digital marketing isn’t as easy as it used to be. Years ago, when I […]

How to Use CRM for Audience Segmentation

All customers today are looking for a highly personalized experience. They expect businesses—from the big guys like Amazon all the way down to their local coffee shop—to understand their wants and needs, and to treat them like an individual. When you’re running a successful business with hundreds or thousands of customers, though, it is impossible […]

How to Implement Social Listening for Your Business: 4 Tools

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. How to […]

85 Million Americans Could Have Credit Report Errors. Here’s How to Find the Mistakes

Aileen Perilla/The Penny Hoarder Your credit score is important. The better your score, the better deal you’ll get on a mortgage, car loan or credit card. We’re talking big money here. Even if you’re not buying a house anytime soon, a lousy credit score means you’ll get hit with a high security deposit whenever you […]

5 Video Marketing Trends You Should Follow in 2019

Got your 360-degree marketing video ready to go? What about that virtual reality how-to? Time to get ready for the future. December 17, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Many consumers devote (what seems like) 24/7 of their time to holding a mobile device in one hand and dealing, […]

How to Drive Sales by Implementing a Friendly Return Policy

What’s your company’s return policy? I’m sure you’ve been asked this question before by both current and prospective customers. But think about when this question gets asked. It’s not just when someone wants to return an item. Customers want to know what your return policy is before they buy. This holds true for in-store and […]

Multicultural Marketing: Why You Need to Get Started

“We’ve missed the mark! We apologize.” That’s what you don’t want to have to say because your company inadvertently offended a diverse group of your target audience in your new campaign. But, don’t those sentences sound familiar? How often have you recently heard about a marketing campaign gone wrong? Dolce & Gabbana, Pepsi, Dove, and […]