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5 Side Gigs That’ll Let You Get Paid to Help People or Animals

Professional snuggler Samantha Varnerin poses in her bedroom in Medford, Mass., on Sept. 24, 2016. Erik Jacobs for The Penny Hoarder If nurturing comes naturally to you, there are ways to turn that instinct into extra money. Side gigs aren’t limited to doing other people’s grocery shopping or selling stuff online. There’s a slew of […]

Is Organic Social Media Marketing a Thing of the Past?

The world of social media is constantly changing and evolving. What was an effective marketing strategy two years ago would not garner nearly the same level of success today, and in the past year we’ve seen marketers make a major push towards paid social media. According to a survey from Social Media Today, 68 percent […]

How to Get More Conversions From AdWords Using Remarketing

In a perfect world, all of your website traffic would be organic. That’s the most ideal scenario for everyone. But sometimes it can take 6, 12, or even 18 months for you to really notice the benefits from your organic search strategies. That’s not to discourage you. While you should stay the course and continue […]

3 Tools to Energize Your Content Planning and Execution

Now, I love planning, but I love action even more. To create a successful content marketing program, you need to have both. Most companies struggle to see ROI from content marketing strategy because they fail to do both. Using tools is what helps you go from planning to implementing. Tools make any plan actionable, so […]

Top Marketing Podcasts That Will Make You Smarter

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. Top Marketing […]

Using AI Subject Line and Copywriting Tools Successfully

Brands are turning to AI and machine learning to answer extremely complex questions, including, “What words should I use to communicate most effectively?” Companies like Persado, Phrasee, Touchstone, and others have turned AI’s data-crunching and pattern-finding power onto email subject lines, as well as other marketing copy. Oracle Marketing Cloud Consulting has seen high interest […]

13 Must-Have Words to Include In Your Resume

We’ve all read about what not to include — here’s what you should. May 27, 2019 9 min read This story originally appeared on Glassdoor Steer clear of overused clichés. Misspelled words are immediate grounds for denial. Words like “rockstar” and “synergy” are so 2015. We’ve all read about what not to include in a resume. […]

How to Reach Local Customers Using Facebook Video Ads

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner. How to […]