My 8 Best Local SEO Tips for the 2020 Holidays

 Image credit: DoSchu “No place like home for the holidays.” This will be the refrain for the majority of your customers as we reach 2020’s peak shopping season. I can’t think of another year in which it’s been more important for local businesses to plan and implement a seasonal marketing strategy extra early, to […]

Best Buy to Host Hiring Events in Stores to Fill Thousands of Gigs

A Best Buy employee delivers an item to a waiting client in Omaha, Neb., Wednesday, April 15, 2020. Best Buy is hiring thousands of seasonal workers nationwide and holding on-site hiring events at all locations. Nati Harnik / AP Photo Amid an unusual seasonal hiring season, Best Buy is holding on-the-spot hiring events at its […]

How to Make Smart Bets in Business

September 28, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Business is full of bets, especially where investing is concerned. If you’re interested in rolling the dice by purchasing a business, making an angel investment in a startup or even allocating your hard-earned money for your first employee, it’s important to know what […]

How Motivation Can Drive You to Produce Your Best Work

Subscribe: Apple Podcasts | Android | Marketing Podcast with Todd Henry In this episode of the Duct Tape Marketing Podcast, I interview Todd Henry, author, international speaker, consultant, and advisor. Todd Henry is the founder of Accidental Creative, and author of The Accidental Creative as well as Die Empty. Todd Henry’s latest book he wrote […]

How to Grow Your Email List With Facebook Ads

How to Grow Your Email List With Facebook Ads : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get […]

How to Find Writers and Help Them Deliver Successful Content

Updated Sept. 28, 2020 Below the erupting mass of new digital content – billions of new articles every month – a secret army labors tirelessly. Wherever you see marketers launching e-books, running webinars, promoting blogs, and crafting events, these artisans are hammering, hacking, and whittling the words. These are the writers who make the content […]

How to Detect and Improve Underperforming Content: A Guide to Optimization

Content, content, and more content! That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate […]

How to Build a Brand That Contributes to a Greater Cause

When you give back or align your brand with helping the world, people notice. September 27, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Having a greater cause behind your brand matters — not just for consumer perception of what your brand does, but for your ability to do good in the […]