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How to Prepare for Gen Z as a Small Business Owner

Subscribe: Apple Podcasts | Android | Marketing Podcast with Jason Dorsey In this episode of the Duct Tape Marketing Podcast, I interview Jason Dorsey a generational expert, consultant, and co-author of Zconomy: How Gen Z Will Change the Future of Business–and What To Do About It. Jason wrote his first bestselling book at age 18. […]

Go Behind the Scenes With 3 Finalists for B2B Content Marketer of the Year

Great ideas can be found anywhere – and so can great B2B content marketers. They work for big companies, small companies, small corners of big companies. They lead not-so-small teams at not-so-big companies and in every set of circumstances imaginable. It’s not the budget or the scale or the title that makes a B2B content […]

How to Use New Pinterest Features to Improve Your Marketing

How to Use New Pinterest Features to Improve Your Marketing : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! […]

The Marketer as Philosopher, Episode 3 The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap

The Marketer as Philosopher, Episode 3 The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap – MarketingExperiments Home Conversion Marketing The Marketer as Philosopher, Episode 3 The Conversion Heuristic Analysis: Overcoming the prospect’s perception gap http://feedproxy.google.com/~r/MktgExperimentsBlog/~3/aOoe1UBuTIQ/episode-3-conversion-heuristic-analysis

How to Claim the Ripple Effect

Want to boost your impact? Start thinking bigger and bolder about your work. September 22, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. What results do you get? If you’re an entrepreneur, it’s a question you’re used to being asked. And if, like many entrepreneurs, your answer focuses only on the […]

Lessons Learned Running Dunkin Donuts

Subscribe: Apple Podcasts | Android | Marketing Podcast with Robert Rosenburg In this episode of the Duct Tape Marketing Podcast, I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin’ Donuts for thirty-five years from 1963 to 1998 and also served on the board of directors of […]

How to Use Facebook Groups to Keep Customers: 5 Ways

How to Use Facebook Groups to Keep Customers: 5 Ways : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! […]

How to Optimize Your Site for Google Carousel Results

Have you seen a slow decline in organic search traffic? You are not alone. SEO has become more complicated, yet it remains the most effective and sought-after source of traffic and conversions. Google’s search results are becoming richer and more interactive, but there’s still an opportunity for brand visibility in almost any of them. Here’s […]