June 15, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. For the majority of companies today, staying competitive means going omnichannel — that is, getting your message out across and interacting with customers through multiple platforms. Depending on how you’re set up, you might have dozens of landscapes where this happens. […]
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What do you covet? C’mon, admit it. There must be something. Something you really want. Something you could theoretically buy at some point, but you probably shouldn’t. Not yet, at least. Because it’s probably just a little too expensive, right? What’s your next splurge? Is it a pair of shoes? A bag? A phone? A […]
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Are you searching for new audiences to tap into to grow your base? If you answered yes—and, let’s face it, all marketers are looking for new audiences—then you’ve come to the right place. The platform offers marketers a unique opportunity to further brand recognition and grow their follower base in a somewhat unconventional form. Part […]
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If you had asked me to explain artificial intelligence or AI a few years ago, I probably would have laughed. I’d talk about the Matrix movie trilogy and ponder yet another Terminator sequel. Today, I’m ready to talk about AI because I’m a professional writer who now sits in the room with data scientists who […]
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The best customer relationship management (CRM) systems allow you to move customers down your pipeline with ease. A CRM manages it all from a contact form sign-up to live chats that transition a lead to a paying customer. Some CRMs integrate perfectly with a WordPress site, making nurturing customer relationships through your site an even […]
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June 14, 2021 6 min read This story originally appeared on StockMarket 3 Top Leisure Stocks To Watch In June As we continue to head towards a post-pandemic market, it comes as no surprise that leisure stocks are in focus. Indeed, the leisure industry appears to be gaining momentum in the stock market today. With […]
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Do you remember going to the mall? The thrill of walking from store to store, adding more bags to your arms, paying cash (!) for your splurges — it was a whole experience, and it might have helped you stay in budget, too. But not online shopping. The ease of finding everything you need — […]
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Google discovery ads are changing the game by implementing a more powerful AI to take a lot of the guesswork out of paid advertising on Google. Instead of manually optimizing your ads over time, Google AI will take care of it for you using its massive amounts of data. How? That’s what we’re going to […]
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Email is still the most effective tool at any digital marketer’s disposal: Emails have the highest return on investment (Constant Contact). Almost 80% of B2B marketers say email proves to be the most successful channel for content distribution (Optin Monster). 60% of consumers admit to making a purchase as the result of a marketing email, […]
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The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Local search marketing is a very strenuous hike. When you hire an agency to help with the varied tasks of local search engine optimization and offline-to-online marketing, you’re hoping to take […]