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7 Proven Social Media Strategies for Small Businesses

Ten years ago, promoting your small business on social media was a fairly new practice. A lot of business owners gave it a try, with most efforts revolving around Twitter or Facebook and their ever-changing algorithms. These days, while Facebook and Twitter are still major social platforms for small businesses, there are so many other […]

Writing Is Writing, Right? Not If You Want To Keep Your Content Creation Team [Rose-Colored Glasses]

“It’s time to make the donuts.” This phrase from a 1981 Dunkin’ Donuts ad campaign has become part of our workplace culture. People use it to talk about preparing to do something repetitive, grueling, or meaningless. But that’s a misreading of the original message. The ad featured Fred the Baker, who woke up very early […]

Ritchie Bros. (RBA) Misses Q4 Earnings and Revenue Estimates

This story originally appeared on Zacks Ritchie Bros. (RBA) came out with quarterly earnings of $0.50 per share, missing the Zacks Consensus Estimate of $0.58 per share. This compares to earnings of $0.49 per share a year ago. These figures are adjusted for non-recurring items. – Zacks This quarterly report represents an earnings surprise of […]

How Does Medicare Work? 7 FAQs About Benefits

For most workers, retirement means an end to employer-sponsored health coverage. But your 65th birthday usually comes with a pretty sweet gift from the federal government: Medicare. But how does Medicare work, anyway? Whether you’re about to turn 65 or you’ve been enrolled in the program for years, now is a great time to brush […]

13 Expert Tips for Choosing Tech That Makes Your Content Strategy Work

If you plan to acquire new technology to support your content strategy, don’t look at the eye-popping Marketing Technology Landscape Super Graphic from Chief Martec. The most recent version (from 2020) details 8,000 products categorized into advertising and promotion, content and experience, social and relationships, commerce and sales, data, and management. Whether you viewed this intimidating […]

Shifting Gears: A Look at the Content Marketing Industry in 2022

Sponsored by Semrush The new year is well underway. Marketing directors have laid out their plans, and their content machines are revving back into action. But what new trends might 2022 have in store for our industry? For Semrush’s annual State of Content Marketing Global Report, we looked at the data, analyzing more than 500k […]

Can the Car Dealership Really Do That?

You’re ready to sign the contract for your new car. Then, the finance manager tells you that you have to buy an extended warranty. You want the car but find yourself wondering, “Can a car dealership really do that?” NerdWallet – NerdWallet Yes, they can. Such conditions by car dealers — sometimes thousands of dollars […]

How To Build A Winning Coaching Business

Marketing Podcast with Marc Mawhinney In this episode of the Duct Tape Marketing Podcast, I interview Marc Mawhinney. Marc is a lifelong entrepreneur who helps coaches get more clients without paid advertising. He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his exclusive print newsletter […]

How to Make a Side Income Running a Vending Machine Business

Vending machines allow us to get what we need when we need it without having to interact with people. They also can be money makers for the machine’s owner. While the pandemic has changed the industry, owning and operating vending machines is big business, often providing passive income without any specialized skills. It’s also called […]