The early days of SEO were like the Wild, Wild West. Blackhat SEO experts did everything imaginable to rank their sites on Google, including keyword stuffing and creating spammy backlinks. It worked–for a bit. These days, Google’s SERP Algorithm cracked down on content quality, and those older SEO hacks have long crumbled to dust. Details […]
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May
Marketing Podcast with Todd and Laure Fisher In this episode of the Duct Tape Marketing Podcast, I interview Todd and Laure Fisher. Husband and wife co-founders, Todd and Laure Fisher founded CallTrackingMetrics in 2011 in their basement and together have grown it into an Inc. 500-rated, top-ranked conversation analytics software serving over 30,000 businesses around […]
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May
About the show: The Agency Spark Podcast, hosted by Sara Nay, is a collection of short-form interviews from thought leaders in the marketing consultancy and agency space. Each episode focuses on a single topic with actionable insights you can apply today. Check out the new Spark Lab Consulting website here! About this episode: In this […]
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May
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Do you want to skip the read and get right to my top picks? The best cheap web hosting service for most people is Hostinger or DreamHost. There’s no need to pay a fortune […]
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May
Dear Penny, I work in a relatively small local community service organization in a small building. We have a few co-workers, a manager and a director. On a few occasions, our manager has invited everyone to attend a birthday lunch for one of the three of us. I love my co-workers, but I live for […]
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May
No one needs a reminder of how hard it is to predict the future with any accuracy. Still, you probably feel pressed to try. After all, it’s your job to keep up with (or, if you’re lucky get ahead of) audience preferences and industry shifts. That’s why CMI chief strategy advisor Robert Rose put hard […]
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May
TWNK stock has sound fundamentals and continues to grow market share When I was first looking around for stocks to put on my watchlist, Hostess Brands (NYSE: TWNK) wasn’t one that came to mind. TWNK stock is up over 100% since the start of the pandemic. Most of that growth occurred in 2021. Since Hostess […]
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I hope you enjoy reading this blog post. If you want my team to just do your marketing for you, click here. Are your sales and marketing teams aligned? Or are they working in silos, with only a vague understanding of what the other team is doing? If your sales and marketing teams aren’t working […]
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May
Millions of Americans now qualify for discounted or free internet access thanks to an expanded federal program announced by the White House on Monday. The Affordable Connectivity Program (ACP) grants up to $30 a month toward high-speed internet for qualifying households. Twenty of the nation’s largest internet providers are also offering plans of $30 or […]
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May
What’s wrong with small business marketing today? I’ve spent years in the business world, and these are some of the most common statements I hear from struggling business owners and entrepreneurs trying to build successful marketing and operations system for their business; I’ve spent most of my marketing budget on a new website, and it […]