3 Content Marketing Examples That Surprise and Delight (Plus Our Hot Takes)

This week is all about the unexpected. A writer creates a sticky wicket for finding other creatives. Ronald McDonald House sponsors content that has nothing to do with itself. And NEA Member Benefits turns ‘boring’ content into a hoot. Killer croquet ad hits an unexpected wicket A 686-word description of a croquet set for sale […]

These Tactical Black Friday Ad Campaign Tips Can Increase Your Revenue 200%

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand.  Not sure where to start? Black Friday ad campaigns are one of the quickest way to drive revenue. Do […]

How to Use a Business Pinterest Account For Marketing and Brand Growth

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Say “Hi” to your business’s new best friend: business Pinterest accounts. Eighty percent of Pinterest pins are repins, which means this is a platform that values sharable content. The average lifespan of a pin is three […]

To Keep Your SEO Page Title Tags Safe From Google Meddling, Try This

The world’s most popular search engine caused a stir in August when it published guidance on when and how it modifies or replaces page titles. SEOs on Twitter complained about changes they’d noticed to the way their page titles get displayed in search results. In some cases, Google replaced page titles with H1 header elements. […]