Should Content Marketers View Web3 as More Than the Internet’s Next Version?

Editor’s note: This week, we’re giving everyone a taste of Content Marketing World 2022 by featuring recaps of articles filled with insights from this year’s speakers. On the Web3 spectrum, marketers’ interest usually falls on one end or the other. For one group, you see the term and your eyes glaze over. For the other […]

Why Marketers Should Start Integrating AI Into Their Work

Marketing Podcast with Sam Garg In this episode of the Duct Tape Marketing Podcast, I interview Sam Garg. Sam is the Founder and CEO at Writesonic – an AI writer that helps you write SEO-optimized, long-form (up to 1500 words) blog posts & articles in 15 seconds. Key Takeaway: Artificial Intelligence is sort of like […]

A Simple Guide To Sparking Your Creative Energy Every Day

Marketing Podcast with Todd Henry In this episode of the Duct Tape Marketing Podcast, I interview Todd Henry. Todd teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of five books (The Accidental Creative, Die Empty, Louder Than Words, Herding Tigers, The Motivation Code, Daily Creative) which […]

10 Hated Marketing and Business Expressions: Catch Us If You Can

Ok, you guys*, get your scorecards ready. You might have read our list of the most despised industry jargon, buzzwords, and clichés a couple of months ago. Once that article went live, some of its contributors confessed to using words other contributors revile. (Check out the comments on this LinkedIn post for proof.) Since the […]

TikTok: Time To Get Serious About Its Content Marketing Promise?

TikTok is a player. With over 1 billion active users who spend about 20 hours a month watching videos on the platform, TikTok has a huge audience hooked on its content. That audience spent $824 million through the platform in the fourth quarter of 2021 alone. And even a Google executive recognizes the platform’s power, […]