Live Video Engagement: How to Build Relationships Live : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this […]

This week, we’re wrapping up Content Marketing World – a big shoutout to all who joined us for this knowledgeable, fun week. (And if you missed it, you can catch up over the next six months.) We’re also talking white papers, how content saved The New York Times, and a new stack as content production […]

When you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn up your volume, and let Cyrus Shepard show you exactly how in this popular […]

With listing and reputation management so essential for local businesses — especially in 2020 — we’re introducing new Moz Local plans that give you more options for review monitoring, review management, and social posting, depending on your needs. While it’s always been important for local businesses to have accurate and complete online listings, it’s even […]

Subscribe: Apple Podcasts | Android | Marketing Podcast with Jon Schram In this episode of the Duct Tape Marketing Podcast, I interview Jon Schram, founder of The Purple Guys Stress Free IT for small business.  As President of The Purple Guys, Jon Schram is responsible for Strategic Management and the growth of the company. With […]

In SEO, you’ll hear plenty about keywords and how they affect your content rankings. But you don’t hear so much about Latent Semantic Indexing (LSI) and the influence it may have on SEO. If you’re not familiar with the term, Webopedia.com defines LSI as an “algorithm used by search engines to determine what a page is about […]

Seeing all the amazing initiatives and outstanding creators highlighted in this year’s Content Marketing Awards, it’s clear that even the most challenging times aren’t stopping brands from delivering content experiences worth celebrating.  They look for opportunities to reach new levels of business growth, drive creative and technical innovation, and deliver increased audience satisfaction. And they […]

Web hosting is crucial for any website—but it’s also very misunderstood. When I first got started creating websites, I thought I could just pick any web host and get started. In fact, I thought the most important things about my website were the logo and what type of font I should use. Big mistake. I […]

Hashtags for YouTube have evolved over the past several years. It’s now easier for content creators to classify their videos and make them more discoverable, and it’s simpler for viewers to find the content they want. We’re going to explore what hashtags for YouTube are, why you should use them, and how to find the […]

In a study of 2.1M searches and 766K videos, YouTube accounted for 94% of all video carousel results on page one of Google, leaving little room for competition. Even the most casual video aficionado knows YouTube (acquired by Google in 2006). As a Google search user, you may even feel like you encounter more YouTube […]